Wow the Wall to score the ultimate soccer experience.

 
Marketel and Air Canada want Canadian soccer fans to be loud and proud for a chance to win an ultimate VIP fan experience!

Soccer fans are some of the most diehard sports supporters in the world, and with Major League Soccer now more popular than ever in Canada, the fan fever pitch has reached an all time high! Since Air Canada is a major sponsor of the three Canadian MLS teams, Marketel has created a sponsorship program that includes a social media component to engage with fans and offer them amazing VIP prize packages.

The Wow the Wall program is housed on Air Canada's Facebook page and kicked off its first round for Toronto FC fans. The program calls for fans to write inspirational shout-out messages to the team on the special Facebook tab wall. Based on its creative merits, the best fan message will be selected to win the ultimate customizable prize package allowing that fan and three guests to attend Air Canada’s promotional evening at BMO Field on June 11. From custom jerseys to dinner plans to involvement in the halftime show and much more, the winning fans get to pick and choose each element to build their unique experience.

To promote the exciting prize package, Marketel’s campaign for Air Canada also included reminders on Toronto FC’s website and web banners to drive fans to participate. Not from Toronto? Not to worry! The program will soon be happening for the Montreal Impact and Vancouver Whitecaps in coming weeks! So don’t just cheer for your team, be loud, be proud, and message them for your chance to win Air Canada’s ultimate soccer fan experience, then stay tuned for the revealing of an exciting second phase!