Marketel’s beauty buffs produced a glossy new print campaign for L'Oréal Paris hair products, with Studio Line Silk & Gloss appearing as the star of the show.

Everyone feels like a million bucks when they leave the salon with perfectly voluminous, bouncy hair, but recreating the look yourself can be a challenge unless you use the right products. In a brand new print ad, Marketel communicates the premium look, feel and salon quality of Studio Line Silk & Gloss hairspray. The fold-out ad features Silk & Gloss hairspray’s new larger 400 ml format as the star product (more of the product we already love? Yes, please!), along with a selection of other premium L'Oréal Paris hair products.

Look out for it in the May issues of popular magazines Glow, Pure, Fashion and Loulou in both French and English!