Sleek, stylish and sophisticated. We are red carpet ready!
Say Hello to the glossy L’Oréal Paris gatefold spread featuring our favourite fashionistas.
So we might not have our very own celebrity glam squad to get us ready for a big night out, but we can aspire to get the look with a little help from L’Oréal Paris. To go hand-in-hand with special Cannes Film Festival red carpet coverage, Marketel created a glamorous gatefold spread for L’Oréal Paris that appeared exclusively in Canada’s Hello Magazine. We put L’Oréal Paris at center stage with a four-page filmstrip-style fold-out section starring selected spokesmodels Gwen Stefani, Jennifer Lopez, and Frieda Pinto. The spread not only showcased the women as fresh-faced, behind the scenes, and glamorously made up, but also featured the products used to get the looks. L’Oréal Paris is a red carpet brand, so we made sure the campaign communicated glamour and sophistication with an edgy, editorial twist. Are you ready for your close-up?
So we might not have our very own celebrity glam squad to get us ready for a big night out, but we can aspire to get the look with a little help from L’Oréal Paris. To go hand-in-hand with special Cannes Film Festival red carpet coverage, Marketel created a glamorous gatefold spread for L’Oréal Paris that appeared exclusively in Canada’s Hello Magazine. We put L’Oréal Paris at center stage with a four-page filmstrip-style fold-out section starring selected spokesmodels Gwen Stefani, Jennifer Lopez, and Frieda Pinto. The spread not only showcased the women as fresh-faced, behind the scenes, and glamorously made up, but also featured the products used to get the looks. L’Oréal Paris is a red carpet brand, so we made sure the campaign communicated glamour and sophistication with an edgy, editorial twist. Are you ready for your close-up?
