Size matters, according to research.
Marketel shot a new campaign to promote Air Canada’s route to Toronto’s city airport, featuring big people in the big city.
Travel is a breeze when you land smack-bang in the middle of the city, as illustrated in Marketel’s latest campaign for Air Canada’s route to Toronto’s city airport. Marketel has created two strong campaigns for this route, with market research revealing that people love the big city scene along with signature slogans such as “From the heart of Toronto to the soul of Montreal, we land downtown so you can take off flying.” The recent shoot took place at Low Profile Studio in Montreal with photographer Daniel Cianfarra. Look out for the sleek new OOH backlit ads in Toronto’s city airport and on the ferry!
Travel is a breeze when you land smack-bang in the middle of the city, as illustrated in Marketel’s latest campaign for Air Canada’s route to Toronto’s city airport. Marketel has created two strong campaigns for this route, with market research revealing that people love the big city scene along with signature slogans such as “From the heart of Toronto to the soul of Montreal, we land downtown so you can take off flying.” The recent shoot took place at Low Profile Studio in Montreal with photographer Daniel Cianfarra. Look out for the sleek new OOH backlit ads in Toronto’s city airport and on the ferry!





