New face, same great product.

 
Marketel is changing the face of L’Oréal Excellence Crème haircolour ads.

In the spirit of switching things up, Marketel has created a sleek new print ad for L’Oréal Excellence Crème haircolour that is currently gracing the pages of major magazines such as Coup de Pouce, Canadian Living, and Canadian Gardening. The two-page spread features Indian model and actress Aishwarya Rai as a new spokesmodel for the product, appearing as an alternative to her predecessors Andie MacDowell and Julianna Margulies. Keep your eyes peeled for the gorgeous new ads in magazines across Canada!