Ladies and gentleman, start your engines!
The Montreal International Auto Show is rolling into town January 13 - 22, and Marketel has created the pre-show buzz for Chrysler.
For automobile aficionados, this is a very exciting time of year as industry pros, car-lovers, and curious folk get revved up for the Montreal International Auto Show at the Palais des congrès. Our client Chrysler is a major player at the event, so our Media team has rolled out a promotional plan that includes an attention-grabbing reverse gateway that wraps the cover of La Presse on the first day of the show, as well as radio spots on all major French stations in Montreal, aimed at driving people to the show to check out Chrysler’s exhibit which includes the highly-anticipated unveiling of the new Dodge Dart. The Montreal International Auto Show is the second major car show of the year following the North American International Auto Show in the Motor City itself, Detroit.
For automobile aficionados, this is a very exciting time of year as industry pros, car-lovers, and curious folk get revved up for the Montreal International Auto Show at the Palais des congrès. Our client Chrysler is a major player at the event, so our Media team has rolled out a promotional plan that includes an attention-grabbing reverse gateway that wraps the cover of La Presse on the first day of the show, as well as radio spots on all major French stations in Montreal, aimed at driving people to the show to check out Chrysler’s exhibit which includes the highly-anticipated unveiling of the new Dodge Dart. The Montreal International Auto Show is the second major car show of the year following the North American International Auto Show in the Motor City itself, Detroit.
