A balance of brains and beauty? We’ve nailed it.

 
The Canadian Essie Facebook community is a hot spot for the latest nail talk, trends, tips and yes, contests!

When it comes to beauty brands, Marketel feels right at home. With L’Oréal Paris, Maybelline New York and Essie as our clients, we speak cosmetics! Earlier this year, Marketel launched an interactive Facebook community for Essie where fans of the nail polish can get their hands on pro tips, the latest colour trends and new product launches while participating in a fun, conversational environment. Since launching in March 2011, the page has garnered over 12,000 Canadian fans who interact on a daily basis. As part of the fun, Marketel has organized initiatives including a giveaway of 1,500 bottles of “like me” nail polish, a red shade offered exclusively to the Facebook page fans, as well as a contest in conjunction with Essie’s Brand New Bag fall 2011 collection for the chance to win the entire nail polish collection along with a highly coveted designer handbag by Italian brand Coccinelle. To keep up with the fun Essie community, head over to Facebook.com/EssieCanada today and click “Like”!